STRATEGIC EXPANSION FROM İNEGÖL TO AFRICA: A PUBLIC-PRIVATE SECTOR COLLABORATION IN INTERNATIONAL PROMOTION
Inegöl is achieving a first in its history! The furniture hub of Turkey, Inegöl is taking its place on the international stage not only with its production power but also through an exemplary collaboration between the public and private sectors. Under the leadership of Mobiliyum AVM, a delegation that will participate in the International Trade Forum to be held in Accra, the capital of Ghana, on May 28–29, 2025, will represent Inegöl both economically and culturally.
This initiative, officially supported by Inegöl District Governor Eren Arslan and Inegöl Mayor Alper Taban, carries the feature of being the first international promotional project where the private sector (Mobiliyum AVM) and the public sector (Inegöl Municipality and District Governorship) come together.
GOAL: SISTER CITY RELATIONS AND PERMANENT BUSINESS COLLABORATIONS
During the visit, diplomatic contacts will be made to establish sister city relations with the local governments of Accra in Ghana and Abidjan in Côte d'Ivoire. This step will lay the foundation not only for promotion but also for permanent business collaborations and diplomatic relations.
The delegation representing Mobiliyum AVM at the fair will promote both the brand at its corporate stand and convey Inegöl's industrial, furniture, agricultural, and tourism potential to international investors, thus contributing to the promotion of Inegöl.
HISTORICAL MODEL OF COOPERATION: A CITY REPRESENTED TOGETHER FOR THE FIRST TIME
This initiative also showcases a public-private partnership that will serve as an example in Turkey. This organization, which brings Inegöl to the international spotlight, represents an important step in terms of economic development, cultural interaction, and city diplomacy.
In a statement made by Mobiliyum AVM Management, the following expressions were included:
“This project is an investment in not only our company but also the future of our city. With the support of our public institutions, we are proud to represent Inegöl abroad in the best way possible."
